SHOPIFY VS WIX // ECOMMERCE COMPARISON
Shopify vs Wix:
Which Is Better for Selling Online?
Planning to sell online? Choosing the right platform can make or break your shop. Here's an honest comparison for UK businesses.
| Feature | Shopify | Wix |
|---|---|---|
| Purpose | ✅ Built for ecommerce | ⚠️ General website + basic shop |
| Ease of use | ✅ Simple product management | ✅ Easy drag & drop |
| Payment options | ✅ 100+ payment gateways | ⚠️ Limited gateways |
| Transaction fees | ⚠️ Fees unless using Shopify Payments | ✅ No extra transaction fees |
| Monthly cost | ❌ £25–£250+/month | ❌ £17–£35/month |
| Scalability | ✅ Scales to thousands of products | ❌ Limited product catalogue |
| SEO for ecommerce | ✅ Good product SEO | ⚠️ Basic SEO tools |
| Custom design | ⚠️ Template-based | ⚠️ Template-based |
The Verdict
For a serious online shop, Shopify wins — it's purpose-built for ecommerce. Wix is better if you want a simple website with a small shop bolted on.
But both cost you every single month. A custom-built ecommerce site with WooCommerce gives you everything Shopify offers at a fraction of the long-term cost — with a monthly subscription and no ongoing platform fees.
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